AIsubtext · 2026 Annual Report

AI BrandIndex2026

We measured how ChatGPT, Perplexity, and other AI systems describe over 5,600 companies. The average score: 34/100. Most brands are invisible to AI.

5,600+
Companies Scanned
34
Average AI Score /100
2
AI Engines Tested
67%
Score Below 40/100

The Index

Updated Feb 2026 · 5,600 companies
# Company Industry AI Score Status

By Industry

Average AI visibility score per vertical

Methodology

How we measure AI brand visibility
01
Query Generation
For each company we generate targeted questions a buyer would ask — simulating real purchase research across AI assistants.
02
Multi-Engine Testing
Questions are submitted to ChatGPT and Perplexity — the two AI systems most used for brand research and vendor discovery.
03
Accuracy Scoring
Responses are evaluated on accuracy, completeness, tone, and representation quality. Scores reflect how well AI describes the brand — 0 to 100.

Scores reflect AI representation as of February 2026 · Full 4-engine audits available via the AIsubtext platform · [email protected]

YOUR BRAND
DESERVES
BETTER

Low AI visibility means lost deals. When buyers ask AI about your category, competitors show up — you don't. We fix that.

Get My Free Audit → See How It Works